Will It Actually Sell?

Whether you’re preparing to launch your first product or refining your next big idea, use this framework to create offerings people actually want and bookmark it for every project you take on as an independent developer.

8 Steps to a Winning Licensing Pitch

Use these eight steps, organized in the sequence real licensing professionals use to judge submissions, to move your idea forward. Along the way, you’ll find key insights adapted from direct conversations with product reviewers and licensing experts, so your pitch stands out in the room and avoids sounding like just another generic business development story.

Lights, Camera, Action: Why a Demo Video Is So Powerful

Discover why a simple one-minute product video is the most powerful tool for pitching and licensing inventions. Learn practical, real-world tips to create compelling explainer videos using just your smartphone to capture attention, build trust, and land business deals. Perfect for inventors and entrepreneurs eager to stand out.